branding – web design – digital marketing

a special presentation:

hOw we buIlt the

bay business group

website

scroll to find out

our PhilOsophY

What makes websites truly unique as a storytelling medium: they never end.

Websites are up 24/7, they’re evergreen, infinitely scalable, and they’re the first time your dream clients ever interact with your brand directly.

Bay Business Group understood deeply the power of storytelling and quality research.

here’s how their site started:

no, that’s not a glitch.
it’s a blank screen.

their site is worth more than a template.

here’s why we think so:

websites are a three-act

StorytellIng
Medium

act one

The right audience needs to connect with your site within milliseconds.

This is where two weeks of in-depth research comes in – target audience, industry analysis, competitive analysis, brand formulation, and more.

act two

The crucial part sites fail – they forget to provide something outstanding.

Intense design and development = sites that are not only visually stunning, but have engaging copy and create a genuinely memorable user experience.

act three

At the end of the day, that user needs to convert.

We draw up comprehensive user maps outlining exactly where, how, and why we’re sending users at every step of the way.

templates can't get this done.

our mission is simple:

gOod work that's gOod for humankind.

donated to charity

$ 0 +

Bay Business Group’s zero-template, high-converting site has contributed $250+ to charity and saved several tons of carbon dioxide over the past two years of working with us.

meet Your buIlders.

Hi, we’re David and Ashley.

In a sea of “agencies” and “firms,” we’re a true creative studio.

Brand design, web design, digital marketing – we do it all from our home base of Boise, Idaho.

Our work is human-centric, endlessly researched, philosophically sound, and – above all – fun.

And we donate 5% to charity while we’re at it.

Their enthusiasm is infectious, their communication is transparent and timely, and they approach every challenge with a positive, can-do attitude that makes even complex projects feel manageable.

They listen carefully to our needs, offer insightful suggestions, and consistently deliver results that surpass what we initially imagined possible.

Constance Aguilar

Working with David and Ashley at Pink Robot was a fantastic experience from start to finish.

David kicked off with a clear roadmap and consistently delivered on expectations throughout, while Ashley brought creative insight that elevated our brand. They set realistic timelines, communicated clearly, and guided us through the process—always with care and flexibility.

The final website is beautiful, has received wonderful feedback, and has generated leads!

Ben Powell

Working with the team is FUN, highly collaborative, and well thought out. I feel like they truly understood how to take my ramblings and indecisiveness and give me what I was truly looking for.

The final delivery gave me goosebumps. I will absolutely be working with them again in the future.